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Google takes job search service to UK; opportunities, pressure for ecosystem

July 18, 2018

Google launched its job search service ‘Google Jobs’ yesterday in the UK. The artificial intelligence job search tool will show job postings from sites such as Reed, Gumtree, Guardian Jobs, Haymarket and Totaljobs.com.

The service will be similar to the US version of Google Jobs, which launched last year. Users can search for “jobs near me,” “teaching jobs,” or similar job-seeking queries in the UK, and receive the “freshest and most relevant” openings from across the web. Users will also be able to access salary information, reviews and ratings of the employer and different options to apply for a job, or use a location filter to see jobs in the areas that are convenient for them.

“This move by Google highlights how advances in AI technology are recreating the talent ecosystem providing more and more avenues to connect employers to potential employees,” said Bryan Peña, senior VP, contingent workforce strategies, at Staffing Industry Analysts. “This will put pressure on existing companies to stay relevant and improve services in the face of these new deep.pocketed entrants.” 

In a blog post, Google said that since launching its job search service last year, they have seen 130% more companies showing jobs in Search and connected tens of millions of people around the world to new job opportunities.

“This launch also builds on the commitment we made last year to help 100,000 people in the UK find a job or grow in their career by 2020,” Google said. “We’re doing that through our Google Digital Garage program, which gives anyone free training in digital skills and products to help grow their career, business or confidence.”

The Digital Garage is based in Manchester, UK, and open seven days a week.

While many job boards have partnered with Google, many question whether Google will, at some stage, decide to cut them out altogether and deal directly with employers and jobseekers. BBC News reported that Indeed, the world’s largest job board according to Staffing Industry Analysts’ research, has refused to share its data with Google.

“At this time, Indeed has decided not to partner because we feel that's the best decision for jobseekers,” Indeed marketing chief Paul D’Arcy told the BBC. “Moving forward, we will continue to evaluate this and other partnerships.”

Indeed’s decision to avoid the new service means links to Indeed pages now appear further down Google’s results pages.

Indeed is owned by Recruit, one of the world’s largest staffing firms. Recruit also recently acquired Glassdoor.

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