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Brazil – Gi Group acquires outsourcing and BPO firm

06 July 2015

Italian staffing firm Gi Group has acquired Brazil-headquartered business process outsourcing (BPO) firm Holomática. Founded in 1993, the company provides BPO and outsourcing services in the sales, marketing, logistics, HR, administration, quality, and finance sectors.

This latest acquisition, in combination with the recently announced strategic alliance with Brazilian recruitment and professional assessment firm LaboRH Group, has made Brazil one of Gi Group’s largest markets outside of Italy.

Rui Rocheta, executive director of Gi Group Brazil, said the operation was strategic for the company’s expansion in the country, as it reinforced their operations in the outsourcing business and allowed the company to gain a foothold in the specialised BPO market.

Stefano Colli-Laniz, CEO of Gi Group, commented: “The operation strengthens our leadership role in Brazil, a high-potential market, and it gives us more opportunities for expansion in South America. Furthermore, this acquisition will introduce inside the group important skills and competences in the outsourcing market that will be developed at a global level.”

Holomática will continue operating under its own brand name and management.

Financial details of the acquisition, which closed in late June 2015, were not disclosed.

According to research from Staffing Industry Analysts, Gi Group is the tenth largest staffing firm in Brazil. The company is one of only five non-Brazilian staffing firms listed among the 20 largest in the country. 

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